Strategic Planning Intern

Hakuhodo Group Vietnam
Internship
Strategic Planning
Full-Time
Hồ Chí Minh
Ho Chi Minh
16/06/2026 - 16/07/2026
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15 Applications
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OVERALL VIEW OF THE COMPANY
We are a part of Hakuhodo Inc., the 2nd largest advertising agency in Japan founded in 1895. As a group of Hakuhodo and Hakuhodo Asia Pacific, we provide the best mix of Hakuhodo’s global network and local insights. Through our network of over 80 offices in 17 countries and regions, and with more than 2,400 employees (including locally hired staff) working outside Japan, we provide the best solutions to all our clients.

Visit us at: http://www.hakuhodo.vn/en/about-us/

Job description & requirements

Job Summary 

As a Strategic Planning Intern, you will assist the Strategic Planning department in researching, developing integrated marketing communication strategies, and generating valuable insights for client campaigns. You will work closely with planners, creative and account teams, supporting them in creating effective, insight-driven campaigns for multiple clients within a fast-paced advertising agency environment. 


Job Responsibility 

  • Assist in collecting and analyzing market, consumer, and competitor data.  
  • Conduct desk research and support the team in identifying consumer behaviors, cultural trends, market movements, and relevant insights. 
  • Support the development of communication strategies and creative briefs. 
  • Participate in brainstorming sessions and contribute ideas to strategy and creative development. 
  • Prepare reports, presentations, and documentation for internal and client meetings.  
  • Coordinate with internal teams to ensure smooth workflow and timely delivery. 
  • Support day-to-day operational tasks and other ad-hoc projects assigned by the Strategic Planning team. 


Required Skills/ Abilities 

  • Critical & creative thinking: Strong curiosity about people, culture, consumer behavior and business challenges. 
  • Be able to communicate and explain things simply, and logically: Ability to synthesize information from multiple sources and transform findings into actionable insights. 
  • Teamwork, proactive, responsible, flexible. 
  • Self-motivated, can-do attitude, and optimistic. 
  • Proficiency in English and Vietnamese. 
  • Ability to work under tight deadlines in a fast-paced environment. 
  • MS Office: Outlook, Word, Excel, PowerPoint. 


 Experience and Education 

  • Be able to work on-site, full-time for 6 months. 
  • Fresh graduate/ final year student majoring in Marketing, Business, Economics, Communications, Advertising, or related fields. 
  • Strong interest and passion for Advertising, Media, and Marketing. 
  • Understand thoroughly the fundamentals & correlation of marketing strategy, brand strategy & communication strategy. 


Benefits

  • Internship allowance: 3.000.000 VND/month.
  • Working in a dynamic, friendly, and supportive environment.
  • Growing business.
  • Parking allowance.
  • Join Happy Hour Party each month.
  • Computer, stationery, other working tools, etc. will be provided.


By submitting your CV, you consent to us processing and retaining your personal information for recruitment purposes, including potential future opportunities.


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