Senior Account Manager (FMCG Industry)

PMAX - Total Performance Marketing
Hồ Chí Minh
6th Floor, Tuong Viet Building, 95 Cach Mang Thang Tam Street, Ben Thanh Ward, District 1, HCMC, Vietnam
08/07/2024 - 31/07/2024
6 years+
3 Applications
About us
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PMAX is a Total Performance Marketing pioneer in Vietnam with in-depth digital marketing expertise and total marketing solutions to impact deeply brand performance and drive businesses growth effectively. Founded in 2016 by prominent strategists and continuously led by over 20 professionals specialized in Total Performance Marketing field, PMAX empowers businesses to maximize their business results by optimizing their marketing performance. With over 9 services (research, strategy, platform, media, creative, campaign management, merchandising, commercial, tech & data, etc.), 4 primary solution packages (Branding, E-commerce, App, Lead Generation) and established track records, PMAX has successfully worked with over 400 clients on over 600 successful projects.

PMAX has earned 5 MMA SMARTIES awards and 4 Agency of the Year honors during the business growth. PMAX has also become a Premium partner of Facebook, Google, TikTok, Shopee, Zalo, and others.

For you - talents with strong brain power who are seeking "the bigger shirt" for your effective growth, we are confident to offer young, dynamic and aggressive environment with unlimited opportuniies to maximize your potential and optimize your capacity in order to make a leap to marketing experts & business leaders.

1. We provide opportunity of fast-track career path and driving to create impact
- Clear competency framework to optimize and improve your potentials with multiple approaches
- Be empowered to create the best practices and shape the way forwards

2. We offer non-stop learning & growth with in-depth expertise knowledge
- Trusted total performance marketing agency, top-of-mind performance marketing agency in Vietnam
- Mentoring & coaching with high-qualified professionals and gain comprehensive functional expertise
- Always-on self-learning spirit mode

3. We surround you with top talents sharing the same set of vision and value
- Step out of comfort zone with highly motivating team and aggressive growth mindset
- Uphold to high-quality standards as our working ways

4. We keep ourselves supportive, transparent, data-driven, and caring environment with a constantly upgrading benefits package
- Collaborate effectively with other by incentivizing motivation
- Enhance productivity by keep updated and utilize technology & smart system at work
- Proud to be minded of every concerns related to employee's well-being to bring the better benefits package and uplift happiness at work

Job description & requirements


  • Title: Senior Account Manager (FMCG Industry)
  • Department: Account – FMCG vertical
  • Year of Experience: 6 years+
  • Job Level: Senior Manager
  • Report Line: CCO
  • Peer: BOM-BOD
  • Subordinate: Account Managers
  • Salary Range: Negotiable
  • Hiring Purpose: New Hire
  • Working Time: 9:00 – 18:00, Monday Friday
  • Working Location: 6th Floor, Tuong Viet Building, 95 Cach Mang Thang Tam Street, Ben Thanh Ward, District 1, HCMC, Vietnam



We are looking for an Senior Account Manager cum FMCG Vertical Head who can be on top of multi-project and multi-team, develop strategy for the vertical team, manage the overall client growth from acquisition to referral, and lead the team to achieve ambitious goals. This position plays an important role in helping us achieve our growth strategy, to become the market leader in the field by providing the best-in-class total performance marketing solutions for our clients.



Client leadership and portfolio management:

  • On top of multi-project and manage overall client portfolio of FMCG vertical
  • Project management: 
  • Provide direction for the team to acquire new clients and execute the projects
  • Manage performance of multiple projects at same time, point out key issues to address, and lead the team to propose effective solutions to maximize client lifetime value
  • Business consulting:
  • Build relationship with client project decision maker (Head/C-level)
  • Provide the clients with high level consultation related to their business and marketing investment or operations to build credibility and strengthen the relationship

Vertical management:

  • Build FMCG vertical team with a clear strategy and strong capabilities to win the vertical
  • Develop strategy and business plan for the vertical
  • Recruit and manage a cross-functional team from Media, Creative, Strategy, Business Development, etc.
  • Drive the overall strategy implementation from acquisition to monetization to achieve the business objectives
  • Business acumen
  • Manage P&L and resources of the vertical team

People management:

  • Recruit and lead the team to achieve the ambitious goals
  • Direct subordinates: AM/SAM
  • Indirect subordinates: Vertical team forming from cross-functional team members (around 5 core team members)
  • Provide clear roadmap and adequate guidance for the team under
  • Deliver individual coaching/ feedback sessions to support the team members to grow and achieve their goals

Department development:

  • Lead internal company/department projects when needed.
  • Support the Chief Client Officer in building up the strategy and the account program overall to scale up the department



Skills & Experience

  • Background: 
  • High diversify knowledge and experience in FMCG sector
  • Experience in Brand/ Senior Brand Manager/ Senior Marketing Manager/ MKT Director in FMCG
  • Experience in manage P&L and team management
  • Strong problem solving skills
  • Identify key issue in different context and perspective to deliver project objectives
  • Structure the problem and prioritize effectively to maximize resources
  • Have capability to analyze and execute well under pressure
  • Good business acumen
  • Able to manage client portfolio and P&L
  • Understand client business objectives and work backward for the approach to support client deliver their KPIs 
  • Strong relationship building and engagement skills
  • Effective negotiation
  • Capability manage conflict
  • Efficiency listener
  • Proficient project management
  • Create strong proposal
  • Vendor management

PMAX-er Identification

  • Client Impact: Everything we do is ultimately to deliver real client impact and value.
  • Innovation: Innovation is to drive change and innovative new ideas to create more value for clients, teams and society.
  • People Development: People development is to attract, develop, and retain the most talented people. Development is a responsibility, not a choice, of both the individual as well as the organization.
  • Integrity: Integrity is to be honest and show a consistent and uncompromising adherence to what is right, even if it is at our own cost.
  • Teamwork and Fun: Teamwork and fun is the cooperative and collaborative effort of a team to achieve a common goal or to complete a task, and trying to build a joyful & enjoyable atmosphere for everyone.
  • Extreme Ownership: Extreme Ownership is the practice of owning everything in your world, to an extreme degree. Think of yourself as the owner of the company. It means you are responsible for not just those tasks which you directly control, but for all those that affect whether or not your task is successful.



  • Competitive salary range with quarterly & yearly incentives and 13th-month salary
  • Flexible working time with 4 days working from home per month and 15 paid leaves per year
  • Insurance as full salary (SHUI)
  • Annual health check-up and Healthcare Insurance PTI for all employees
  • Laptop supply/allowance or support for laptop purchase costs on an individual basis
  • Internal training & career development opportunities, and external L&D budget sponsorship
  • Team bonding budget quarterly, snack time to engage team members
  • Quarterly, Yearly Recognition Gifts & Awards and gifts on special occasions (birthday, New year…)
  • Holiday activities; Company trip; Year End Party; Company Birthday; Culture Day; Quarterly Town Hall
  • Other staff welfare allowances


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