Senior Digital Media Executive

Hakuhodo in Vietnam
Senior
Digital Marketing
Full-Time
Hồ Chí Minh
Saigon Centre - 65 Le Loi, Ben Nghe Ward, District 1
07/02/2024 - 07/03/2024
1 - 3 years
2.745 Views
66 Applications
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About us
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OVERALL VIEW OF THE COMPANY
We are a part of Hakuhodo Inc., the 2nd largest advertising agency in Japan founded in 1895. As a group of Hakuhodo and Hakuhodo Asia Pacific, we provide the best mix of Hakuhodo’s global network and local insights. Through our network of over 80 offices in 17 countries and regions, and with more than 2,400 employees (including locally hired staff) working outside Japan, we provide the best solutions to all our clients.

Visit us at: http://www.hakuhodo.vn/en/about-us/

Job description & requirements

JOB DESCRIPTION

1. Digital Planning, Optimizing, and Reporting

  • Apply knowledge of Vietnam's media landscape and the role of digital/ media channels to deliver compelling solutions. Develop a Digital campaign approach and how everything integrates within the bigger communication strategy.
  • Assist in evaluating the results of projects to ensure they meet clients’ goals and to gain learning for future planning.
  • Ensure smooth, accurate, effective planning and implementation of the businesses’ Digital Media plans.
  • Lead the campaign performance. Support line manager across day-to-day campaign advertising operations responsibilities, including monitoring & tracking ads performance on the digital platform such as Facebook, Google, Programmatic, etc., and booking with vendors if any.
  • Develop campaign reports across your accounts, including deep-diving into the data to find useful trends, analyze results and identify key insights. Manage the workflow and respond to ensure agreed deadlines are met.
  • Manage all end-of-month financials and reconciliation.

 

2. Others

  • Develop strong, trusted relationships with clients, advocate, and effectively communicate your specialist solutions and services.
  • Build a great working relationship with your team, and operate seamlessly together to deliver success for our clients, across the briefing, booking, setup, optimization, and reporting processes.
  • Develop team by coaching and training to improve skills.

 

JOB REQUIREMENTS

1. Background: Bachelor in Marketing/ Media


2. Experience

  • At least 1 – 2,5 years of experience in a Digital Executive position.
  • At least 1,5 years of experience in the Digital Marketing field.
  • Have experience in agencies is highly preferred.


3. Knowledge

  • Good understanding of digital performance marketing and platform offerings (i.e. SEM, Social, Display,… )
  • DSP experience (e.g. DV360, The Trade Desk, etc).
  • Familiar with tracking & reporting platforms.
  • Strong at digital setup & optimization.
  • Budget planning and analytical skills.
  • Experience in managing projects and deliverables.


BENEFITS

o  Working in a dynamic, friendly, and supportive environment.

o  Growing business.

o  Once the employee has passed probation and signed a labor contract, the employee will have other benefits as follows:

  • 16 annual leave per year;
  • 13th-month salary;
  • Year-end bonus based on performance and business result;
  • Salary review annually;
  • Annual health check;
  • Social insurance, health insurance, unemployment insurance (Vietnamese Law);
  • Insurance benefits package (PTI Care);
  • Mobile phone fee allowance based on the company’s policy;
  • Participate in company events, company trip;
  • Participate in the company’s training programs, and self-studying program (supported by the company).


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