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PMAX – Total Performance Marketing Company

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Senior Copywriter

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Mô tả


This position requires complete self-assurance, as the senior copywriter is in charge of influencing Target Audience (TA) by delivering a clear message, as well as using their initiative to seek out new trends and incorporate them into campaigns effectively.


Creative Works: 90%

  • Develop creative ideas and concepts, often in partnership with other members of creative team
  • Develop creative strategies that are forward-thinking and in-line with current media trends
  • Amend, revise or redevelop adverts or campaigns in response to feedback from the creative director, account team or clients.
  • Take ownership of copy briefs and answer them to a very high standard
  • Offer creative ideas and encourage others to share theirs
  • Check all copy that generated by team members and offer feedback when necessary
  • Manage multiple projects, with the ability to switch from one to the other seamlessly
  • Push clients towards fresh, exciting ideas
  • Oversee campaigns through the production stage to completion
  • Present ideas to Internal & Client 
  • Develop Content Strategy & Content Writing for multiple projects/campaign

Team Management/Building: 10%

  • Supervise team member’s work and offer creative ideas to encourage others to share


Skills & Knowledge & Qualification

  • 2 years of experience as a copywriter for agencies/ client side.
  • Degree in Communications, PR or Marketing
  • Understanding different language styles that appeal to various target markets
  • Experience with web markup language and search engine optimization
  • Familiarity with commonly used style guides
  • Excellent interpersonal and communication skills
  • Clear, concise and grammatically correct writing style
  • Self-motivated and well organized
  • Good sense of social listening to catch the latest trends
  • Good in English is a must
  • Ability to work in conceptual thinking, wide knowledge, creative in making up new ideas
  • Significant experience in professional, commercial writing
  • A persuasive and confident approach to creativity

PMAX-er Identification

  • Client First: Put the client’s interest before ours, bring the absolutely best values and services to the client and develop long-term partnerships with them.
  • Integrity: Say and do the right thing, even if it is at our own cost.
  • Teamwork & Fun: Build lasting great teams where there are great contributions, relationships, and fun, build a PMAX mafia.
  • Develop People: Invest in our people and make sure everyone grows & learns over time. Development is a responsibility, not a choice, of both the individual as well as the organization.
  • Innovative: Never satisfied with the status quo, always try new ideas, fail fast, take risks, aim to improve, and break through.


  • Competitive salary range with yearly & quarterly incentives and 13th-month salary.
  • Flexible working time, 2 days working from home per month.
  • Insurance as full salary and Premier Healthcare Insurance Bao Minh, PVI for all employees.
  • Birthday gifts; New year gifts; TET Lucky Money.
  • Holiday activities; Company trip; Year End Party; Company Birthday; Culture Day; Quarterly Town Hall.
  • Quarterly, Yearly Recognition Gifts & Awards.
  • Other staff welfare allowances.
  • Leading performance marketing agency in Vietnam with in-depth marketing & e-commerce expertise, total marketing solutions to impact deeply Brand Performance.
  • Tech and data-driven, transparent process.
  • Transparent career development with attractive Learning & Development programs for each level.
  • Young, proactive, aggressive working environment. Always have “the bigger shirt” to maximize and optimize your capacity.
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