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Remo PR Agency

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Public Relations Manager

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Job Description

Responsibilities:  

The Public Relations Manager will play a key role within the marketing and communications division, developing brand awareness and securing national press for primary and secondary brands.  This is a highly entrepreneurial, newly created position with room for expansion.

Main tasks:

  • Develop and implement strategic PR programs to achieve significant increases in brand awareness
  • Identify key media outlets
  • Develop compelling story angles
  • Cultivate relationships with key business journalists in national and trade publications
  • Pitch stories to both national and local media. Achieve highest visibility for in print, broadcast, TV and online media outlets
  • Write clear and compelling pitch letters, press releases and by-lined articles
  • Identify media trends, news cycles and spin opportunities
  • Proactively manage editorial calendars.
  • Analyze and measure results of PR programs
  • Manage budgets and campaign ROI

Requirements:

Ideal candidates will possess most or all of the following qualifications:

  • BS/BA Degree
  • 3 – 5 years relevant experience in public relations and communications
  • Established relationships with general business, consumer and entertainment trade press/analyst/blogger communities
  • Proven successes in both traditional and interactive PR channels
  • Acute sense of judgment, tact and diplomacy
  • A strong-sense of teamwork and ability to both manage & execute programs
  • Excellent written and oral communication skills
  • Solid writing skills (writing samples required upon receipt of resume)
  • Proficiency with basic computer and PR applications including Cision, Sysomos, Meltwater, CatchPole, Google Docs and News Alerts, MS Office Apps (Outlook, Word, Excel, PowerPoint, etc.)
  • Additional technology prowess given priority (WordPress, videoblogging)
  • Voracious reader of books, news and magazines
  • Avid consumer of news, politics, entertainment and pop culture
  • Strong personal interest in political science, business issues or public policy
  • Vị trí đã hết hạn
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