Hotline: 093-839-6153
SQUARE GROUP

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Biz-Eyes| PR Manager

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Mô tả

Job Description

45%
Project management
–      Proactive to manage assigned projects directly or supervise staff members to deliver excellent execution across channels as committed to clients. Key duties include:
–  Develop compelling across-channel contents (Print, Online, TV, Digital and Social platforms) and make sure they appear on approved channels
–  Manage audio/visual production (layouts/designs/photos/viral clips)
–  Manage medium-scale events (press conferences, seminars, offlines, etc.)
–  Handle digital production (website, app, game), digital amplification and management, conversation management
–  Identify issue/crisis risks and leverage channels to effectively mitigate the issue/crisis
–  Manage Channel booking (Print/Online/TV/Radio booking and Digital media booking – sponsor post, page like, video view/true view for viral clips, SEM, GDN, etc.)
–  Make daily/weekly/monthly reports to clients on projects’ results and progress
–  Monitor project quality. Ensure that all projects are delivered on-time within scope, and meet with required quality standards. Proactive to fix and optimize KPI outcomes for under-performance items
–  Manage project cost efficiency and be responsible for achieving the agreed-upon profit targets for all projects
–    Ensure that all projects are compliant to the company’s standard integrated working process
20%
Relationship management and development
–      Develop and maintain good relationship with journalists in different media outlets for successful media outcomes and crisis management
–     Develop and maintain good relationship with key celebrities/KOLs, hot fanpage/community, etc.
–     Well coordinate and maintain good relationship with clients, authorized agencies, third-party vendors, internal resources, etc. to ensure the deliverables to clients
20%
Leadership/Team management
–      Lead team members to achieve yearly assigned sales target
–      Co-ordinate with Line manager to allocate sales target and projects to team members. Ensure the clear project management allocation workload and responsibilities among team members
–      Co-ordinate with Line manager to build teams with clear career ladder path for each member
–     Train and maintain teams, developing staff members within role
10%
Report
–      Proactively communicate project status, team operation, issues and risks to Line manager weekly/monthly/quarterly/annually in a timely manner
5%
Company/Department culture/system building:
–      Contribute to creating and developing the company’s business strategy, training sessions, Company/Department data hub, etc.
–     Proactive to organize or join good bonding activities to promote the company’s Professional – Friendly culture

Job Requirements

Education/Professional knowledge/Major

–      College/BA or higher degree in Communications, Marketing or related fields (Journalism, Languages, International Relations, Foreign Trade, etc.)

Working experience in the same position

–      Proven 01-02 years project management experience at the same level in one or more of these above-mentioned areas

Actual experiences in Marketing, Event, PR…

–      Have proper understanding about 6-7 specific brands in different industries including industry characterisitics, target market, brand positioning, competitors, etc.

Other requirements

–      Proficiency in English

–      Proficiency in Microsoft Office programs (Microsoft Word, Excel, PowerPoint)

–      Persuasive and professional communication (oral and written)

–      Good multiple project time management

–      Good team management

–      Well create (or managing copy-writers) effective cross-channel contents in various styles

–      Have full understanding of channel landscape in VN, and deep channel insights such as Channel dos and don’ts, Channel practice, TA/demographic, popular & effective content formats…

–      Have good media relationship in different media outlets for successful media outcomes and crisis management, and also with key celebrities/KOLs, hot fanpage/community, etc.

–      Good in leveraging channels to effectively mitigate the crisis

–      Understand digital landscape and good in managing digital production, digital amplification and management, conversation management

–      Willing to learn new market trends and be self-demand

–      Able to travel independently between multiple work sites

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