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DSquare| Performance Executive

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Mô tả

Job Description

Execute online performance campaigns:

  • Setup or create paid/organic performance campaigns across display, search, social media, video, native, programmatic ads channels/platforms, and Clients’ own media (website/blog/social media channels/pages) as per plan approved by Clients.
  • Monitor and optimize the performance campaigns to ensure the best outcome of the ads spending
  • Consult direct supervisor or department head for advice if campaign budget is exceeded or campaign KPI’s are not achieved as planned in a timely manner
  • Analyze the campaign data and suggest any changes to the plan if needed for better result
  • Prepare campaign reports and data visualization as required, including achieved vs. Target KPI’s, analysis, and suggestion for the period

Take part in campaign planning stage as guided by direct supervisor:

  • Clarify the campaign objectives & KPI
  • Collect data for planning stage from various resources such as clients’ previous campaigns, suppliers, publishers, industry reports
  • Perform necessary research for planning such as keyword analysis, website audit, channel analysis, etc.

Update new trends and relevant knowledge:

  • Actively follow and update on changes to all platforms for performance marketing which have a direct impact on daily tasks
  • Attend all training conducted by direct supervisor and coaching/sharing sessions at department and company level
  • Take turn to present any updates/trends to the Performance team as required

Job Requirements

  • University/College graduates majoring in Marketing/Business/Mathematics
  • Fresh graduates or relevant working experience in similar positions
  • Experience with FB Ads, SEM, Google products such as Webmaster tools, keyword planner, Tag Manager is a big advance but will receive training and need to follow a standard process
  • Strong data & analytical skills is a must
  • Very organized and detail-oriented, diligent Q.C. is critical
  • “Can do” attitude with no room for “I’ll do it tomorrow”.
  • Good command of English
  • Open-minded and willing to learn


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