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ID Communication Group

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Junior Strategic Planner

Mô tả

Job Description

  • Liaising with clients to identify specific business problems and develop ideas;
  • Communicating with colleagues within the agency, such as creatives and account managers, in the process of developing a campaign;
  • Gaining a comprehensive context for communication strategies by analyzing a wide range of information in great detail, including demographics, socio-economic and the market for the client’s product and market share;
  • Finding an ‘angle’ on a specific product or service on which to base an advertising campaign;
  • Researching the product or service to be advertised, which may involve gaining technical or specific knowledge;
  • Reconciling the differences between consumers’ current perceptions of the brand and the way the client wishes the brand to be perceived;
  • Meeting the client to learn the background of the brand and advising on possible approaches to the target market;
  • Providing the creative team with a clearly defined brief that contains concise information on the product, audience and strategy;
  • Presenting conclusions and ideas to clients and other agency staff;
  • Analyzing and interpreting customer response and sales data to evaluate the effectiveness of the campaign.

Job Requirement

  • Bachelor’s in Marketing, Advertising, or related field.
  • Minimum of 1-2 years of account management or strategic planning in an advertising/event/digital agency is required.
  • Must be familiar with the communication environment.
  • Must demonstrate excellent professional written communications skills in both English & Vietnamese.
  • Must be able to work under pressure on a variety of tasks with minimal supervision and meet deadlines

Applicants should have

  • A combination of analytical skills, curiosity, and a strong interest in people;
  • Creativity and imagination (this is an industry that is receptive to new ideas and new people);
  • Shrewd common sense and commercial awareness;
  • Strong communication skills;
  • Team working skills with the ability to listen to, and be sensitive to, consumers, clients and colleagues;
  • Presentation skills;
  • Ability to think strategically;
  • Numeracy;
  • Ability to work with a wide range of market and research information.

Benefit

  • Professional, young and dynamic environment
  • Attractive salary
  • Company trip
  • 13th month salary & annual performance bonus
  • Internal event (birthday, party…) & training courses
  • Long term career path development.
  • Other benefits according to labor code.

Interested candidates, please send your CV/Portfolio or any information that you would like us to see

You can visit us at: http://idcomgroup.vn/

Or facebook: https://www.facebook.com/IDComGroup/

Thank you!

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