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Job Description

  • Develop a media campaign approach and how everything integrates within the bigger communication strategy.
  • Apply knowledge of Vietnam’s media landscape and the role of media channels to deliver compelling solutions.
  • Develop the quarterly and annual media plan, budget allocation
  • Drive strategic and tactical innovation across media platforms, including display, video, search, mobile, social and programmatic…
  • Manage implementation and collaborate with media owners, agency partners, and internal buying teams to ensure all deliverables are met/launched on time.
  • Evolve use of measurement systems to provide greater insight into ROI of media plans and ensure the team delivers on agreed KPIs.
  • Ensure the financial process is followed in terms of client set-up and invoicing.

Job Requirements

  1. >=3 years experience in media planning, media agency (both TV planning and digital is a plus) background is preferred.
  2. Effective verbal and written communication skills in English
  3. Strong project management skills with the ability to handle multiple tasks and campaigns with an intensive workload
  4. Good analytical skills with the ability to develop a strong understanding of client’s business, customer profile, marketing, and business objectives.
  5. Skilful in key planning/buying tools
  6. Experience in developing and implementing analysis and reporting strategies
  7. Knowledge of industry trends and experience with new/emerging advertising opportunities.
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