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MAC Media

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Digital Media Manager

Hết hạn

Mô tả

Planning:

  • Identifying target audiences, analyzing journey, insight and media behavior to map out campaign strategy;
  • Work closely with Internal team (Planner, Account, Content, Creative Production) propose media strategy (needs identification, methodology, evaluation / follow-up process performance tracking / reporting) helps improve brand performance and brand campaign effectiveness.
  • Comprehensive and detailed planning on channels / timelines / content groups ensures the progress and KPIs of projects (branding & performance). making decisions on most appropriate types of media channels for specific campaigns;
  • Allocating budgets and monitoring costs
  • Attending client meetings, make discussion with executive level and middle management level on client side during meetings and presentations.
  • Ability to plan and consult for clients’ data-specific solutions – dashboards, marketing technology, etc.

Manage team:

  • Summarize & work with 3rd parties: media, social listening, social management platforms, communities, research – include Facebook, Google – to collect information and process all relevant data, aggregate report and give final insights and recommendations from POV strategic communication. Coordinates efforts across different digital media channels to drive optimized recommendations;
  • Continuously evaluates and improves upon all digital media opportunities;
  • Managing the delivery of campaigns to make sure campaign KPIs on-track and optimizing ad campaigns
  • Evaluating the effectiveness of campaigns and giving recommendations for further campaign.
  • Provide and manage performance evaluation activities, monitor and report on team Media’s campaign / weekly / monthly directly with BOD
  • Assists in interviewing, hiring, training, mentoring, developing, and evaluating team members/ company members based on their specific media-related needs.
  • Conducts performance reviews and career path plans for each member
  • Share with company about social trends, performance (market benchmarks / categories / brands / reviews / reports).

Job Requirements

  • At least 4 years of experience working at Digital Agency and 2 years in the same position.
  • Have in-depth understanding (knowledge and execution) on all digital channels applicable to branding, Performance and E-commecre projects.
  • Able to have a good grasp of social media indicators and the latest methods to Communication and meet project KPI.
  • Good analytical, organizational, critical and problem solving skills
  • Good skills in planning, presentation and report development
  • High attention to detail, careful, hardworking, highly responsible and effective in teamwork
  • Actively contribute solutions and ideas for a successful launch and business growth of customers.
  • Vị trí đã hết hạn
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