Responsibilities:

The position will contribute to the organization’s success by:

• Applying expertise and skills to manage one or more performance marketing channels (e.g. Facebook, SEM, GDN, YouTube) in order to hit growth targets;
• Briefing, launching, managing and optimizing new campaigns;
• Ensuring continual growth and performance improvements by implementing plans and strategies created from data-driven insights and research;
• Deliver insightful report to client.
• Day-to-day support for Client Service team through development of media plans, and marketing for advertising proposals.

KEY ROLES:

A. Channel Optimization

• Managing the marketing budget and monitoring the performance of spend to ensure maximum efficiency;
• Optimizing campaigns to decrease customer acquisition costs;
• Running A/B tests for landing pages and ad visuals;
• Briefing new campaign asses (landing pages & visuals) to the content team.

B. Channel Growth

• Assisting the team in developing the overall performance marketing strategy and direction based on leveraging a strong market and industry knowledge;
• Developing, implementing and testing and growth efforts;
• Researching and assessing the potential of new growth opportunities for your market;
• Live a culture of high-performance and strategic thinking.

C. Reporting & Analysis

• Develop and implement overall reporting systems and reports;
• Analyzing data and creating actionable insights in order to improve performance;
• Preparing reports and presentations for Senior Management on an Ad Hoc basis

Qualifications:

• Over 3 years of working experience within digital marketing;
• Hands-on experience in at least one digital marketing channel (e.g. Facebook, SEM);
• Highly Analytical and Performance Driven;
• Process focused with a tireless focus on output quality;
• Be able to work under high pressure and meet deadline.
• Willing to be on call and work irregular hours;
• A desire to learn and grow personally and professionally.
• Excellent writing skills in both English and Vietnamese;

Benefits:

• Attractive salary, bonus, annual appraisal
• 100% of salary paid social, health & unemployment insurance
• Paid birthday leave, laptop, healthcare plan
• 14++ days of paid leave per year
• Annual health check; company teambuilding trip